Marketing platforms like Meta or Google Ads rely on accurate data to target your best audiences.
But when that data breaks, the carefully segmented audiences you created based on their specific behaviors, such as visiting certain pages, or adding products to cart, —simply don’t receive the right ads.
Instead, your campaigns end up targeting broad, generic groups who are less likely to convert, wasting budget and lowering campaign effectiveness. This is money left on the table—daily.
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Hand this snippet to your developer—they’ll have it ready in a snap. Easy for them, instant results for you!
Campaign launched? New website deployed? Trackingplan spots any change or error the moment it happens — like broken pixels, missing UTMs, or misfiring events before they start draining your budget.
With Trackingplan, your dashboards and reports reflect reality, not guesswork. Spend smarter, optimize faster, and prove your ROI with confidence.
Trackingplan helps us identify untagged or empty data in campaigns. This allows us to proactively alert the client, showing them we’ve uncovered issues they might not even know exist.
