Avoid errors and improve data quality in Preply
Untracked User Sign-ups
Challenge: User sign-ups and account creation events are not tracked properly.
Impact: Missing data for new user acquisition, making it difficult to evaluate campaign performance.
Inconsistent Session Tracking
Challenge: Sessions are not consistently tracked across devices or sessions.
Impact: Leads to fragmented user behavior data, affecting user journey analysis.
Incorrect UTM Tagging for Referrals
Challenge: UTM parameters are not correctly applied to referral traffic.
Impact: Campaign attribution issues, resulting in incorrect performance insights.
Event Misconfiguration
Challenge: Key events such as course enrollments or lesson completions aren’t tracked.
Impact: Results in incomplete data and misinformed decisions for marketing and product teams.
Incomplete Data from Mobile App Tracking
Challenge: Tracking issues arise in the mobile app version of Preply.
Impact: Skewed data on user engagement and product usage, especially across different platforms.
Real-time User Sign-up and Event Tracking
Validate user sign-ups and course enrollments to ensure all key actions are tracked properly.
UTM Parameter Validation
Automatically check and validate your UTM tagging to ensure accurate referral and campaign attribution.
Mobile App and Web Cross-platform Tracking
Monitor both mobile and web platforms for consistent tracking of user behavior and engagement.
Instant Alerts for Missing or Misfired Events
Receive real-time alerts when important events fail to track, enabling quick resolution.
Why aren’t sign-ups showing in my Preply dashboard, and how can Trackingplan resolve this?
Sign-up tracking failures or misconfigurations often cause missing user data in Preply. Trackingplan detects these issues and immediately alerts you, ensuring you can fix them quickly to maintain accurate user acquisition metrics.
How can I ensure my UTM tags are applied correctly for Preply campaigns?
Trackingplan validates your UTM parameters automatically to ensure campaign attribution is accurate, allowing you to measure the effectiveness of your marketing channels without data discrepancies.
What if my mobile app tracking data in Preply is incomplete or inconsistent?
Trackingplan monitors both mobile app and web tracking to ensure data consistency across platforms. It alerts you when any tracking issue arises, helping you maintain a complete picture of user behavior.
Can Trackingplan help detect and fix event tracking errors in Preply?
Yes, Trackingplan identifies tracking errors and missing events, enabling you to resolve them quickly and keep your analytics data accurate for better decision-making.
Still have questions?
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Our results in numbers
Achieve more by getting rid of manual processes and validations
From weeks to hours
Reduction of measurement error resolution time
90%
Hours saved per month per FTE
Reduction in data errors in reports
Improvement in campaign performance
Efficiency increase in marketing automation
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