Clearer Insights into iOS Firebase Data in Tracks Explorer

Now you can view a clear and easy-to-read version of iOS Firebase data, allowing you to see all the important details of each track without confusion.

The problem

Trackingplan’s Tracks Explorer allows users to easily view the raw tracking data sent by their apps and websites, making it simple to inspect individual events and spot issues.

However, when it came to iOS Firebase tracks, this one presented a unique challenge: it was encoded using the Protocol Buffers serialization format, which made it difficult to read and interpret. This meant users were faced with a long string of encoded data, lacking visibility into the essential details within each event.

The solution

To address this, we’ve enhanced our Tracks Explorer to automatically decode iOS Firebase data. Now, iOS Firebase tracks appear in a user-friendly, readable format, visible under the formatted_payload key. This change allows you to see each track's details at a glance, including properties, event names, and metadata, without needing additional decoding tools or complex steps.

This improvement not only provides clearer insights but also simplifies error detection and debugging, enabling users to verify data quality, identify potential issues, and ensure that iOS Firebase events are accurately tracked in real-time. Now, teams can focus on analyzing their data and optimizing their app’s performance, rather than grappling with encoded data.